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Green Dilemma: Investigating The Effect Of Information Uncertainty And Brand Reputation On Coping Strategies And Consumption Behaviour
Loo, Wee Hong
(PI)
Department of Marketing Strategy and Innovation (DMSI)
Sunway University
Project
:
Research
Overview
Project Details
Status
Finished
Effective start/end date
1/08/22
→
31/07/23
Funding
Sunway University
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